The Lean Startup Conference

The Lean Startup Conference 2015

That’s a wrap for the 2015 Lean Startup Conference!

The Lean Startup Conference, a gathering for entrepreneurs, innovators, and thought leaders from across sectors and structures, is a fast paced, highly curated program featuring the best of the Lean Startup community.  Stay tuned for the 7th Lean Startup Conference details… Fall 2016 in San Francisco.

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Who Attends The Lean Startup Conference?

The Lean Startup Conference is open to anyone interested in learning about and applying the Lean Startup methodology; but, it’s also a place to pick up knowledge on a variety of business topics, whether you’re starting a new business or working within a large organization. Lean Startup is most successful when used by cross-functional teams, and for that reason, our audience represents a gathering of 1500+ entrepreneurs and business leaders interested in a variety of business topics.

Conference attendees are as extraordinary as the speakers. You’ll encounter a mix of new and seasoned practitioners from companies of all sizes, in industries such as manufacturing, healthcare, government, non-profit, technology, retail and beyond; all from a variety of disciplines.

Hope to see you at Lean Startup Conference 2015… Click here to register

Questions? Contact us at [email protected]

“I went to the Lean Startup Conference because we were having challenges figuring out how to apply the principles in practice and were getting sidetracked with many different ideas and various ‘shiny objects’ that distracted us from engaging with customers. During the conference I took lots of notes on customer conversations through the sessions, asked tons of questions during the after-hours 1-on-1 sessions with experts, and received direct feedback from Eric Ries on the final day of the conference. Since then we’ve been able to have hour-long conversations with more than 20 of our customers, have designed scripts that allow any member of our team to have a quality conversation, and have designed three new products that came directly from customer feedback and are proving popular in initial testing.”

Emmanuel EleyaeCo-FounderSatin Lined Caps (SLAPS)

“The Lean Startup Conference has been instrumental to helping my team, one unit within a large organization, stay innovative. I’ve had my team attend the past three years, and we plan to attend again in 2015. There were two big lessons that we learned in 2014. The first was to remember the real reason that our customers come to us—and to add tools for our internal teams to build upon our core product faster. The second was to remember that we’ll never really innovate if we don’t keep trying new things and its my job to protect the new by creating a culture of experimentation.”

Darin FosterDirector of ProductDisney

“Our firm specializes in product development. We are also on staff at the University of Chicago Booth School of Business as project coaches for the Product Development and Market Research Course. We work in the medical device and industrial sectors, and our clients have expressed dissatisfaction with the traditional phased and gated approach. My business Partner, Kathy Morrissey and I went on a search for a more flexible and lean approach to getting product to market quicker. Specific challenges for our firm is the cultural piece of implementing these types of practices in a large company. We attended in 2013, and we enjoyed it so much that we attended again in 2014.  Our favorite sessions in 2014 included a session on leading by asking questions, in addition to a panel discussion on the challenge of implementing Lean Startup within large, complex organizations like GE. We’ll be back in 2015!”

Mary DrotarCo-FounderStrategy 2 Market

“I heard about the 2014 Lean Startup Conference through Eric Ries’s blog. I wanted to network with other practitioners of the Lean Startup method and learn from their experiences. Our company is in the early stages of releasing a new platform for a new audience, and we’ve applied the build-measure-learn method to our content marketing. This, for us, is a new approach to marketing and also a new methodology we’re following. It’s too early to share results, but we are learning more quickly which pieces of content resonates with our audience. I’ll be attending again in 2015.”

Pete Abilladirector of marketing at HireVue and blogger at Shmula

“I work for ReadyTalk, a 13 year old audio and web conferencing provider. We’ve become interested in lean startup principles to develop new lines of business. We had a contingency of Product, Technology and Finance attend the Lean Conference in 2014, and it really helped us integrate Lean into the company. The biggest takeaway was that it wasn’t something we could do half-heartedly, and so within a month of attending the conference, a small group was spun off to work on a new idea. We launched our beta of ubimeet.com in March 2015, helping people run more effective meetings. We are now in the product-market fit stage. Prior to attending the conference we were trying to balance doing customer discovery and working on new problems while also serving our existing customers. Innovation accounting helped us understand the need to dedicate folks to these types of initiatives, and we were able to get the corporate buy-in to do so as a type of experiment in and of itself. As a result we’ve been able to iterate much more quickly, and overcome some of the executive fear of releasing something into the wild in an MVP state. We’re excited to attend the conference again in 2015.”

Andrea Hillproduct strategist and UX consultantReadyTalk