[Day 12/30] Build a Lean Startup

The risk and uncertainty of starting a business can be terrifying. It’s why so many entrepreneurs quit before they have a chance to get started—and why so many ideas are stuck.

If you’ve found yourself in this boat, you’re not alone.

But there is a solution.

I’m sure you’ve heard the adage “Make your big idea happen by taking small steps.”

Today we are showing you HOW to do that.

In our 30 Days of Lean Startup lesson, we’ll walk you through a case study from Ryan Hoover, founder at Product Hunt. See how he grew something simple, an email list, into one of Silicon Valley’s most visible startups with $7.5M+ in funding and a team of more than a dozen.

Entrepreneur Ryan Hoover transformed an email list experiment into a venture-funded startup community with tens of thousands of active members.

It all started with a small group of founders and product enthusiasts who self-aggregated into an online community. With positive feedback from his peers, Hoover decided to transform his email list into a website. Over Thanksgiving weekend in 2013, right after launching his email list experiment, he built Product Hunt’s first website mockup with his team. Today, that MVP has evolved into a thriving online community with more than $7M in funding.

He first shared his story on Medium in 2014. To celebrate Hoover’s upcoming talk at the 2015 Lean Startup Conference, we’ve re-published it here.

At The Lean Startup Conference, Ryan will be going deeper into his story and one of the keys to Product Hunt’s enormous success: Community. In his Building Blocks of Community talk, he will share how community is an essential differentiator or even a core component to its success. This is the perfect time to get the specific strategies and tactics Product Hunt used to build a strong and growing community.

This is a ‘don’t miss’ session–get all the details about the conference and register for your pass here.

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